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how much did they get paid for their idea?

What a great solution to a camping problem. Thank you!

Hey Gearflogger. Great post.

Didja know that The Cooler Light was invented by a mother-daughter-catcher-pitcher duo from Carleton Place Ontario, Canada? Yessireee. We too were tired of grabbing that fermented wheat grass, and rather than bitch about the fact that nobody had bothered to invent a solution, we did bother. It took a lot of guts, determination and sweat equity, but we got it to market, finally, with the help of Coghlans, our distributor. They have been awesome in their support. Working on product #2.

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To make the most of our time outside, Gearflogger rolls in a 2012 Jeep Wrangler Unlimited.

Learn more about why we chose this American offroad icon to support our backcountry adventures.

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